Brand Design & Positioning
Strategy and Target Audience Analysis
Logo-Design & CI/CD Manuals
Motion Graphics & Animation
High-End Presentations
Web-Design
Personal finance is not typically taught in school, leading many to learn through trial and error. People often find themselves spending more than they earn or failing to recognize how simple it can be to accumulate wealth for the future. Moneyhaxx aims to change this by providing easy and accessible financial education for everyone. FS Parker has been tasked with supporting their mission by developing a fresh and innovative design.
Moneyhaxx Days is a free 3-hour program available in three languages, tailored for young people and created by the Moneyhaxx Association. This event showcases six simple hacks presented by expert guides, alongside the participation of cool young individuals.
In order to support Moneyhaxx, FS Parker’s objective was to establish a new communication strategy with a strong brand identity that effectively resonates with the target audience.
The outcome is a freshly crafted digital branding that mirrors the essence of Moneyhaxx itself: daring, contemporary, and playful.
This identity harnesses a straightforward palette of colors and thoughtful imagery. A striking graphic design is seamlessly integrated with playful emojis. Together, these elements culminate in a digital brand portrayal that is unmistakably distinctive, dynamic and light-hearted – a match made in heaven for Moneyhaxx.
