Annual communication at the highest level

Visual storytelling of annual reports at its best — from dry, unrehearsed monologues to rock-starred shows.

Ringier is a Swiss media and technology company. The group includes over 130 companies that operate numerous leading media brands, digital platforms and marketplaces. For over 25 years, Ringier has been publishing its annual report as an individual art project. Each year, an artist is invited to create their own interpretation of the report. From 2019, however, Ringier wanted more than these printed reports to reach its target audience of various stakeholders in a new way.

That is why FS Parker has been working with Ringier since 2019 to provide in-depth stories and insights that go beyond mere figures and address important human, economic and strategic issues.

2019

FS Parker works closely with Ringier in the areas of visual storytelling, consulting and creative support. The result of this collaboration was “Speak”: a dynamic and engaging event with the aim of communicating about the company, working together on industry development and inspiring employees, shareholders and all other stakeholders.

After hosting “Speak” in 2019 and 2021 (digital event), Speak returned to a personal event in 2022. A central theme of the annual event was the metaverse, how it could develop and what significance it could have for the public as well as for the media industry. With eye-catching and self-confident imagery and digital avatars from the speakers, the audience was guided through the topics. FS Parker was once again responsible for the concept of the event and designed the content of the presentation together with all speakers. In 2022, our work on Speak 2020 was rewarded with the European Corporate Media Award.

2023

The central topic this year was artificial intelligence (AI) and its impact on the media landscape and the world in general. Once again this year, we were involved in the conception and design of the event and delivered another bold and impressive presentation, which this time — in keeping with the topic — made heavy use of AI-generated images.

2024

For the fifth year, we are working closely with Ringier's communications team led by Johanna Walser, as well as directly with CEO Marc Walder. This enables us not only to provide facts and figures, but also to provide in-depth insights into human, economic and strategic issues.

FS Parker is proud to be part of a format that is truly different: Speak by Ringier, in which we help create content and stories that are not only presented in front of a live audience, but are also streamed to over 6,000 Ringier employees worldwide.